Planning Your Event
Dentevents is both the brand of our dental education calendar, our event management software and for the dental events that we organise. We have produced a multitude of events that encompass clinical dentistry, implants and surgery, technology, infection control, marketing and practice management, both as standalone events and in partnership with industry and clinicians.
Based on our decades of experiences, here is a rundown of points to consider when organising your own dental event and how we can help:
|TASK||HOW WE CAN HELP||THE COST|
|Plan the dates and the format, organise speaker(s), assemble abstracts, develop a budget, etc||Dentevents can help you to plan your event and offer advice on creating a balanced and well-structured program. Tips on how to save money and limit your exposure when booking venues, organising catering, etc, can be provided. We can also offer paid consultancy services, act as your event organiser or partner with you to share in the risk and success of your event. Or we can support you every step of the way on an ad hoc basis detailed below and elsewhere on the Dentevents.com website.||Profit share or as below|
|Find a venue||Dentevents.com maintains lists of popular venues that can help you choose the right location based on past events staged at the venue - Click here to search for a venue||DIY for FREE|
|Develop a theme, logo, brochures, adverts, emails and other marketing collateral||Dentevents has in-house creative services that can help you create the right message and deliver it based on our own experiences. The cost is based on an hourly rate.||$POA|
|Set-up a website||Dentevents.com PREMIUM listings act like a microsite for your event, making the creation of a standalone website unnecessary.||$295.00|
|You can also register your own domain - such as www.yourevent.com.au - and "delegate" it to your PREMIUM listing.||From $15.99**|
|Place adverts in magazines
Insert your brochure in magazines
|Dentevents offers advertising packages across Australasian Dental Practice, Oral Hygiene and eLABORATE magazines that reach every segment of the market across Australia and New Zealand.
Inserting a brochure about your event into these publications is another option that can be used in conjunction with or as an alternative to print advertising. Each works differently, however, so if time and budget allows, consider using both.
|Check out the Marketing Planner|
|Create a press release or ask your speakers for content to place editorially||Creating a press release about your event helps to explain the event in more detail in a less formal, more detailed way than advertising alone. Press releases can be submitted for inclusion in magazines like Australasian Dental Practice, Oral Hygiene and eLABORATE and also used in email campaigns, your Dentevents Premium Listing and on social media.
Magazines like Australasian Dental Practice, Oral Hygiene and eLABORATE can also utilise articles written by your speakers as a way of attracting further interest in your event.
|DIY or hourly rate|
|Advertise on websites||Placing adverts on websites designed for dental professionals is another way to attract interest in your event. Clicking on the advert can link to your Premium Listing and allow delegates to seamlessly register online.||From $20 cpm|
|Engage in Social Media marketing||Dentevents will post information about Premium Listings to our Linkedin, Facebook, Twitter and Instagram pages on request||FREE*|
|Send email campaigns||Emailing dental professionals with information about your event is a powerful method of communication for growing event registrations. Dentevents offers an Email Marketing Service that can deliver your message across Australia and New Zealand. Emails should always include a link to register for your event online.||From $545|
|Find sponsors, trade show exhibitors, etc||Dentevents maintain extensive email databases of all key contacts in the dental industry across Australia and New Zealand. An email campaign can be sent to this list to attract sponsors and exhibitors for your event||From $545|
|Set-up online registration for your event||Dentevents.com provides a comprehensive, feature rich registration engine designed around dentistry that can cater for anything from a simple evening lecture to a full multi-option dental congress. A full suite of tools is provided for you to manage registrants online.||Maximum $5 per person|
|Set-up online payments for your event||Dentevents.com can accept payments on your behalf in a multitude of ways using your existing credit card merchant facility, PayPal or using your internal “30-day accounts” system. A full suite of tools is provided for you to manage payments online.|
|Respond to calls and queries||Dentevents provides telephone call centre and email help desk support for delegates registering for events||FREE*|
|Remind people to attend||Dentevents sends automated reminders by email to registrants that provide all the details of the event including dates, times, location, parking, what to bring and more||FREE*|
|Print sign-in sheet||Print a sign-in sheet from Dentevents to track attendance||FREE*|
|Print name badges||Print name badges for registrants from Dentevents||FREE*|
|Organise catering||Update Dentevents with the special diet choices your caterer or event venue offers. Delegates will be requested to choose a special diet choice from this list if the delegate has a special requirement||FREE*|
|Organise printing of support material, conference satchels and signage||Dentevents can arrange to print support material such as conference programs, conference satchels and on-site signage as required||$POA|
|Create CPD Certificates of Attendance||Update Dentevents with the details of delegate attendance from the sign-in sheet. Dentevents will then email custom-designed CPD certificates to all delegates and update the delegates' online CPD Log.||FREE*|
|FREE* items are included at no charge with a Dentevents.com PREMIUM Listing which costs $295 per event or $2500 for an Annual Subscription.|